WHAT’s NEW AT EAT THE CHANGE™?
JUST ICE TEA™ Launches Line of Organic, Fair-Trade Tea in Cans
The 12-ounce cans will be available in three varie-teas: Lemon Tea, Raspberry Tea, and Dragon Green Tea- a cheeky play on the Honest Tea fan favorite, Green Dragon Tea...
Eat the Change
Eat The Change Launches 21-Day Earth Month Social Media Campaign #incrEDIBLEplanetchallenge to Inspire Planet-Friendly Diets
Eco-conscious Brands and Notable Chefs Team Up to Show How Daily Lifestyle Changes Can Help Address Climate Change Bethesda, MD – [March 30, 2022]: Eat the Change, the company on a mission to create chef-crafted and planet-friendly snacks, announces the launch of its third annual #incrEDIBLEplanetchallenge, a 21-day social media campaign to encourage people to make simple diet and lifestyle changes to reduce their environmental footprint. Starting on April 1, the campaign seeks to inform and empower consumers to make small lifestyle changes during Earth Month by participating in social media challenges that show how food choices represent our single...
Eat the Change® Expands Just Ice Tea Organic Tea Line with Three New Varieties
Bethesda, MD – MARCH 1, 2023: Eat the Change®, the planet-friendly snack company founded by social entrepreneur Seth Goldman and celebrity Chef Spike Mendelsohn, announces an extension of its ready-to-drink organic iced tea line Just Ice Tea™ in three new varieties: Mango White Tea, Original Black Tea and Lemon Ginger Herbal Tea. Launched nationwide in early October 2022, Just Ice Tea is an organic, fair trade and OU Kosher certified bottled tea line from the original Honest Tea founders. The line offers unsweetened and Just Sweet Enough™ options using organic, Fair Trade Certified™ agave and/or honey as the sweetener. The...
Founders of Honest Tea® Return to Bottled Tea Business with Launch of Just Ice Tea Set to Hit Shelves Nationwide Beginning September 2022
Bethesda, MD – September 20, 2022: Today co-founders of Honest Tea Seth Goldman and Barry Nalebuff are pleased to announce their return to the bottled tea business alongside celebrity Chef Spike Mendelsohn with the launch of Just Ice Tea™, a ready-to-drink organic iced tea brand focused on sourcing simple ingredients and Fair Trade Certified® teas and sweeteners. The organic tea line will hit shelves nationwide beginning September 2022 and is the latest addition to Eat the Change, the planet-friendly snack (and now beverage) company founded by Goldman and Mendelsohn in 2020. The news for Eat the Change’s expansion into the...